# Gro

> AI-powered sales agent for B2B lead generation that automates LinkedIn and email outreach with personalization at scale.

Gro is an AI-powered sales automation platform designed for B2B lead generation and outreach. It combines intelligent prospecting, multichannel outreach automation, and a social CRM to help sales teams find, engage, and convert leads more effectively. The platform addresses common outbound sales challenges like low connect rates and poor conversion by leveraging AI personalization and social proof.

- **Gro Search** provides verified, high-quality lead discovery with native and basic search capabilities to fuel your sales pipeline with relevant prospects.

- **Gro Outreach** enables multichannel automation across LinkedIn and email, delivering personalized messages at scale while maintaining a human touch.

- **Gro Social CRM** tracks and manages leads with data enrichment for emails, phone numbers, and profiles, plus lead import/export functionality and HubSpot integration for enterprise users.

- **Gro IQ** uses AI-powered propensity and intent analysis to identify which prospects are most likely to buy and when they're ready to purchase.

- **Smart Lead Filtering** engages only with high-quality leads, avoiding wasted time on irrelevant prospects.

- **Social Proof Engine** claims to deliver 10x higher connect rates compared to cold outreach through built-in social proof mechanisms.

- **AI Personalization** creates hyper-personalized messages that feel authentic, reportedly achieving 10%+ reply rates versus industry averages of 1%.

To get started, users can sign up for a 14-day free trial or begin with the Freemium plan that includes 100 credits per month. The platform offers tiered plans from Solo for individual users to Enterprise for larger sales teams, with increasing credits, contacts, and features at each level. Users connect their LinkedIn and email accounts to automate outreach campaigns while the AI handles personalization and engagement tracking.

## Features
- AI-powered LinkedIn outreach automation
- Email outreach automation
- Lead search and discovery
- Data enrichment (email, phone, profile)
- Social CRM for lead tracking
- Propensity analysis
- Intent analysis
- Lead import and export
- HubSpot integration
- Multichannel campaign management
- AI personalization at scale
- Social proof engine

## Integrations
LinkedIn, HubSpot, Email platforms

## Platforms
WEB, API

## Pricing
Freemium — Free tier available with paid upgrades

## Links
- Website: https://thegro.ai
- Documentation: https://help.thegro.ai/en/
- EveryDev.ai: https://www.everydev.ai/tools/gro