# Strella > AI-powered customer research platform that runs in-depth interviews and generates actionable insights in hours, not weeks. Strella is a customer research platform that uses AI to conduct in-depth interviews at scale and deliver actionable insights in just a few hours. Teams can generate unbiased discussion guides, recruit from a panel of 8M+ global participants, and let an AI moderator probe deeper in real time — all without stretching research bandwidth. The platform supports market research, usability testing, concept testing, exploratory research, and more, across 46+ languages worldwide. - **AI-Generated Discussion Guides** — *Create an unbiased, tailored discussion guide for any research objective in seconds; the AI refines it as you go so anyone on the team can launch studies like a pro.* - **AI-Moderated Interviews** — *The AI moderator adapts follow-up questions in real time based on participant responses, uncovering deeper motivations and honest feedback at scale.* - **Human-Moderated Option** — *Teams can choose to moderate interviews themselves or hand off to Strella's AI, giving full flexibility over how conversations are run.* - **Global Participant Panel** — *Access up to 8M participants worldwide for B2B or B2C research, with precise demographic and behavioral targeting filters.* - **46+ Language Support** — *Conduct research across languages including English, Mandarin, and Spanish, removing barriers to global customer understanding.* - **Thematic Analysis & Synthesis** — *AI automatically surfaces key themes across all responses, segments participants into groups, and synthesizes insights at both individual and study-wide levels.* - **Chat with Your Research** — *Ask any question of your collected interviews and instantly generate a video highlight reel to share with stakeholders.* - **Instant Highlight Reels** — *Bring customer stories to life with shareable video clips that make insights impossible to ignore in stakeholder presentations.* - **Multi-Study Support** — *From usability testing to competitive analysis and customer journey mapping, Strella adapts to any research type your team needs.* ## Features - AI-moderated interviews - Human-moderated interviews - AI discussion guide generation - Global participant panel (8M+) - 46+ language support - Real-time adaptive probing - Thematic analysis and synthesis - Video highlight reels - Chat with research feature - Participant recruitment - Market research - Usability testing - Concept testing - Exploratory research - Customer journey mapping ## Platforms LINUX, WEB, API ## Pricing Subscription-based ## Links - Website: https://www.strella.io - Documentation: https://www.strella.io/education-hub - EveryDev.ai: https://www.everydev.ai/tools/strella