# Unify > AI-driven platform that helps marketing and sales teams drive pipeline using intent signals, automated plays, and AI agents for prospect engagement. Unify is an innovative AI-driven platform designed to transform how marketing and sales teams identify, engage, and convert prospects into customers. The platform leverages a unique combination of intent data, workflow automation, and AI agents to create a unified approach to pipeline generation and customer acquisition. By centralizing multiple data sources, automation capabilities, and AI-powered personalization in a single platform, Unify eliminates the fragmentation typically found in go-to-market stacks while providing teams with actionable intelligence to drive more effective outreach at scale. What distinguishes Unify is its comprehensive approach to the entire prospecting and engagement lifecycle, powered by a combination of over 25 intent signals and specialized AI agents. The platform's Signals feature aggregates data from more than 10 different sources to target buyers with precision, turning raw intent data into actionable intelligence for growth, marketing, and sales teams. Unify''s Plays capability enables teams to automate every aspect of the outbound process, creating sophisticated workflows that leverage signals, AI, and data enrichment to engage buyers at scale with relevant, timely communications. The platform''s AI Agents help teams efficiently research and qualify target accounts with transparency and control, using artificial intelligence to generate highly personalized messages that resonate with specific prospects. Additionally, Unify provides built-in analytics to measure performance across plays, pipeline, and email metrics, while its Sequences feature allows teams to send AI-personalized messages directly from the platform with managed email deliverability, eliminating the need for third-party integrations. This end-to-end approach makes Unify a powerful solution for organizations seeking to enhance their prospecting effectiveness, personalization capabilities, and overall sales efficiency. ## Features - 25+ intent signals for precise targeting - AI agents for prospect research and qualification - Automated outbound prospecting plays - Personalized message generation at scale - Built-in analytics and performance tracking - Email sequence management - Integrated data enrichment - End-to-end workflow automation ## Integrations CRM platforms (Salesforce, HubSpot), Marketing automation tools, Email delivery systems, Data enrichment services, Intent data providers, Analytics platforms, Sales engagement tools, Team collaboration software ## Platforms WEB ## Pricing Subscription-based ## Links - Website: https://www.unifygtm.com - Documentation: https://docs.unifygtm.com/ - EveryDev.ai: https://www.everydev.ai/tools/unify