BackEngine
BackEngine makes all of your messy, scattered company knowledge ready for AI automatically, in under a day.
At a Glance
AI Tools by BackEngine
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BackEngine
AI Context Layer for Business Data
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Products & Services
An AI data layer that automatically connects and organizes scattered company knowledge (CRM, Slack, Email, Calls) for AI usage.
A Model Context Protocol (MCP) server that connects private company data directly to Claude and other AI models.
Market Position
BackEngine positions itself as the 'back-engine' or data layer for AI, outperforming direct CRM connectors in AI accuracy by pre-processing and joining data from multiple sources.
Leadership
Founders
Eli Portnoy
Co-Founder & CEO. 2X exited founder. Previously founded and was CEO of Sense360 (acquired by Medallia for $44M) and Thinknear (acquired by Telenav for $22.5M).
Wendell Hicken
Co-Founder & CTO. Previously CTO at Sense360 and Thinknear. Renowned engineering leader (100x engineer).
Executive Team
Eli Portnoy
CEO
2X exited founder (Sense360, Thinknear).
Wendell Hicken
CTO
Former CTO of Sense360 and Thinknear.
Founding Story
Repeat founders Eli Portnoy and Wendell Hicken started BackEngine after realizing that while LLMs are powerful, they struggle with accuracy because they lack easy access to a company's specific, scattered data across various platforms like CRM, Slack, and email.
Business Model
Revenue Model
Subscription based on the number of accounts (customers and prospects) tracked. Unlimited seats and agents.
Pricing Tiers
Price holds flat all year; true-up only at renewal based on account growth.
Target Markets
- B2B Revenue Teams
- Sales Operations
- Customer Success
- Sales account preparation
- Churn risk detection
- Forecast reviews
- Customer feedback loops
- Drafting win walls and risk scans