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With AI, Everyone is a Dev. EveryDev.ai © 2026
    1. Home
    2. Developers
    3. Croct

    Croct

    Croct is a headless CMS for optimization that empowers teams to deliver real-time personalized digital experiences through built-in A/B testing and analytics.

    Visit Website

    At a Glance

    1Tool Listed
    2Products
    6Capabilities
    Discussions
    São Paulo, BrazilHeadquarters
    2020Est.
    20Employees
    $1.3MRaised
    Focus Areas
    E-commerce Personalization
    Content Management Systems
    Web Analytics
    Connect
    Latest News
    Product update: website visitor profiles and timelineJul 21, 2026
    Announcing Croct's one-click integration with VercelJul 15, 2025
    Markets
    • SaaS companies
    • E-commerce retailers
    • Digital agencies

    AI Tools by Croct

    (1)
    View Croct
    Croct tool icon

    Croct

    Website Personalization Platform

    E-comm PersonalizationCMSWeb Analytics

    Discussions

    No discussions yet

    Be the first to start a discussion about Croct

    Latest News

    07/21/2026

    Product update: website visitor profiles and timeline

    blog.croct.com
    07/15/2025

    Announcing Croct's one-click integration with Vercel

    blog.croct.com
    09/24/2024

    Croct debuts on G2 report for Personalization Software

    instagram.com
    03/11/2024

    Croct joins Techstars Boulder program

    bizjournals.com

    Products & Services

    2
    Croct Personalization Platform

    A headless CMS designed for real-time personalization, A/B testing, and analytics.

    Vercel Integration
    July 15, 2025

    One-click integration allowing Vercel users to easily implement personalization.

    Market Position

    Positions as a faster, more integrated alternative to traditional personalization tools like VWO or Segment, combining CMS and optimization features in one platform.

    Leadership

    Founders

    MP

    Marcos Passos

    Co-Founder, CEO, and CTO at Croct. Previously the CEO and Founder of Bookess, a digital publishing platform, for over 10 years.

    JA

    Juliana Amorim

    Co-Founder and CRO/COO at Croct. Background in growth and personalization. Participated in Techstars Boulder '24.

    FA

    Felipe Almeida

    Co-Founder at Croct. Previously co-founded Neospace and Zup (an API management platform acquired by Itaú).

    Executive Team

    MP

    Marcos Passos

    CEO & CTO

    Serial entrepreneur, former CEO of Bookess.

    JA

    Juliana Amorim

    Co-Founder & CRO

    Expert in personalization and growth marketing.

    Founding Story

    Founded to bridge the gap between static content and personalized user journeys, enabling developers and marketers to optimize websites without complex infrastructure.

    Business Model

    Revenue Model

    SaaS subscription model with tiers based on monthly active users (MAU) and feature sets.

    Pricing Tiers

    Forever-free
    $0

    Up to 10k MAU, 3 content slots, 1 experience/experiment.

    Growth
    $100/month

    Starts at 20k MAU, 20 content slots, 15 experiences/experiments, audience estimator.

    Scale
    Custom

    Tailored plan with custom content slots, event-based segmentation, and premium support.

    Target Markets

    Industries & Segments
    • SaaS companies
    • E-commerce retailers
    • Digital agencies
    Use Cases
    • E-commerce conversion optimization
    • Personalized SaaS landing pages
    • Dynamic content delivery

    Quick Facts

    Headquarters
    São Paulo, Brazil
    Founded
    2020
    Entity Type
    Ltda
    Employees
    20
    Total Funding
    $1.3M+
    Investors
    Astella, Big Bets
    Office Locations
    São Paulo
    Denver

    Funding History

    Pre-Seed$1.3M
    July 13, 2021
    Astella
    Seed (Techstars)Undisclosed
    March 2024
    Techstars

    History & Milestones

    July 15, 2025

    Launched one-click integration with Vercel.

    March 2024

    Selected for the Techstars Boulder acceleration program.

    September 2024

    Debuted on the G2 report for Personalization Software.

    July 13, 2021

    Raised $1.3 million in pre-seed funding led by Astella.

    2020

    Company founded and product made generally available.

    Key Capabilities

    6
    Real-time personalization
    A/B testing
    Headless CMS
    Behavioral segmentation
    Server-side rendering
    Vercel integration

    Integrations & Partnerships

    Platform Integrations

    • Vercel
    • Storyblok
    • Contentful
    • Segment
    • Next.js

    Connect

    Website
    croct.com
    GitHub
    croct-tech
    X / Twitter
    croct_tech
    LinkedIn
    croct
    YouTube
    @croct
    Facebook
    croctools
    Instagram
    @croct

    AI Topics

    3

    Croct focuses on these topics:

    E-commerce Personalization(1)
    Content Management Systems(1)
    Web Analytics(1)
    Back to all developersSuggest an edit