Dynatrace, LLC
Dynatrace provides an AI-powered unified observability platform that enables organizations to transform complexity into their greatest asset. The platform allows customers to understand their systems, data, and business to analyze, automate, and innovate faster, addressing the growing complexity faced by technology and digital business teams.
At a Glance
- Enterprise Technology Organizations
- Financial Services and Banking
- Telecommunications
- Retail and E-commerce
- +12 more
AI Tools by Dynatrace, LLC
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Dynatrace
AI Observability and Security Platform
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Latest News
Dynatrace Reports Third Quarter Fiscal Year 2026 Financial Results
Dynatrace Announces Enhanced Real User Monitoring to Unify Application Observability
Dynatrace Enhances Developer Experience to Power Smarter Agentic Workflows and Frontend Innovation
Dynatrace Fuels Business Growth with Unrivaled AI-Powered Insight into Customers' AI Initiatives
Products & Services
Unified AI-powered observability platform for the enterprise cloud
Monitoring and observability for infrastructure and cloud platforms
Full-stack monitoring of applications and microservices with code-level distributed tracing
Real user monitoring, synthetic monitoring, and session replay capabilities for understanding end-user experience
Market Position
Dynatrace positions itself as the industry's most advanced AI-powered observability platform, differentiating through its proprietary technologies (OneAgent, SmartScape, PurePath, Davis AI, Grail) and comprehensive full-stack approach. The company competes in the observability, APM, AIOps, and application security markets against vendors like Datadog, New Relic, Splunk, and AppDynamics. Key differentiators include: automatic instrumentation with OneAgent, causal AI with Davis for precise root cause analysis, the Grail data lakehouse for unified analytics, and the new Dynatrace Intelligence agentic AI capabilities. The company emphasizes trusted, deterministic insights over probabilistic approaches, and offers a single unified platform rather than requiring multiple tools.
Leadership
Founders
Bernd Greifeneder
Primary founder and current Chief Technology Officer (CTO). Named inventor on 20 Dynatrace patents used in PurePath, Smartscape, DEM, and other technologies. Responsible for Dynatrace's global product vision and platform. Graduate from JKU University in Linz, Austria.
Sok-Kheng Taing
Co-founder of the original dynaTrace Software GmbH in 2005. Graduate from JKU University in Linz, Austria.
Hubert Gerstmayr
Co-founder of the original dynaTrace Software GmbH in 2005. Graduate from JKU University in Linz, Austria.
Executive Team
Rick McConnell
Chief Executive Officer
Over 30 years of experience scaling multi-billion-dollar technology companies. Prior to joining Dynatrace in December 2021, served as President at Akamai Technologies.
Jim Benson
Chief Financial Officer and Treasurer
Senior executive with over 30 years of experience in market-leading technology companies. Oversees all aspects of finance, accounting, risk and compliance, tax, treasury, investor relations, corporate development, real estate and IT.
Board of Directors
Founding Story
Dynatrace was founded in 2005 in Linz, Austria as dynaTrace Software GmbH by three graduates from JKU University: Bernd Greifeneder, Sok-Kheng Taing, and Hubert Gerstmayr. The company started as a pure-play application performance monitoring (APM) tool during a time when monolithic applications were the norm. While the company eventually moved its headquarters to Waltham, Massachusetts, the core product design and creation remained in Linz. The company was acquired by Compuware in 2011 for $256 million, then taken private by Thoma Bravo in 2014. Following the acquisition, the engineering team leveraged their experience to develop a completely new platform to address the shift to enterprise cloud computing. This modern platform became commercially available in 2016 and positioned Dynatrace as a leader in the observability and AIOps space.
Business Model
Revenue Model
Subscription-based SaaS model with usage-based pricing. Revenue is generated primarily through annual and multi-year subscriptions to the Dynatrace platform, billed based on consumption metrics including host hours, memory GiB hours, sessions, synthetic actions, and data volumes. The company offers flexible pricing with single commit models, volume discounts, and no penalties for exceeding commitments.
Pricing Tiers
Billed at $0.01 per hour per host
Billed at $0.04 per hour per host
Billed at $0.01 per memory-GiB-hour
Billed at $0.002 per hour per pod
Billed at $0.005 per hour per container
Ingest & Process $0.20 per GiB, Retain $0.0007 per GiB-day, Query $0.0035 per GiB-scanned
Ingest & Process $0.20 per GiB, Retain with included queries $0.02 per GiB-day
Billed at $0.00225 per session
Billed at $0.0045 per session with replay capture
Billed at $0.0045 per synthetic action
Billed at $0.001 per synthetic request
Billed at $0.00225 per memory-GiB hour
Billed at $0.00225 per memory-GiB-hour
Billed at $0.007 per host-hour
Target Markets
- Enterprise Technology Organizations
- Financial Services and Banking
- Telecommunications
- Retail and E-commerce
- Healthcare and Life Sciences
- Government and Public Sector
- AIOps
- Application Security
- BizDevOps
- Cloud Migration
- Cloud Monitoring
- DevOps
- Salesforce
- Cognizant
- SAP
- Accenture