Fonda, Inc.
Empower Latino-owned restaurants by democratizing digital business management and growth through an all-in-one technology platform.
At a Glance
- Latino-owned restaurants
- Hispanic small businesses
- SMB food services
AI Tools by Fonda, Inc.
(1)Fonda
AI Cofounder for Solo Founders
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Latest News
Fonda Technologies joins Latino Restaurant Association as a key technology partner.
CEO Daniel Hernandez visits the White House to share insights on small business growth.
Fonda Technologies named finalist in Santa Cruz Startup Pitch Contest.
Fonda (formerly The Apptopus) officially rebrands to better serve Hispanic market.
Products & Services
A centralized online business management platform for restaurants that streamlines online ordering, menu engineering, and digital growth.
Market Position
Niche focus on Latino-owned restaurants with cultural and language-specific support, positioning as a virtual partner rather than just a software tool.
Leadership
Founders
Daniel Fabian Hernandez
CEO & Founder. Previously Co-founder of Santa Cruz Deliveries. Stanford Graduate School of Business LBAN alumni. Son of a local chef and restaurant owner.
Roberto Angulo
Co-founder & President. Founder of AfterCollege (1999). Significant experience in tech and entrepreneurship.
Parmanand Doraiswamy
Co-founder & CTO. Previously CTO at AfterCollege. Expert in engineering and product development.
Executive Team
Daniel Fabian Hernandez
CEO & Founder
Background in local logistics and restaurant technology; Stanford LBAN graduate.
Roberto Angulo
Co-founder & President
Serial entrepreneur; founder of AfterCollege.
Board of Directors
Founding Story
Daniel Hernandez, the son of a local chef and restaurant owner, witnessed first-hand the struggles small restaurants face in managing technology and online growth. He founded The Apptopus (now Fonda) in 2021 to provide a centralized platform that simplifies digital business management for Latino-owned restaurants.
Business Model
Revenue Model
B2B SaaS subscription and/or commission-based fees from restaurant clients for platform usage and services.
Pricing Tiers
Includes all-in-one technology management and online presence tools.
Target Markets
- Latino-owned restaurants
- Hispanic small businesses
- SMB food services
- Simplifying online ordering for family-owned restaurants
- Growing digital sales for Hispanic-owned businesses
- Centralizing multiple technology services into a single dashboard
- La Cabaña Taqueria
- Over 160 restaurants in California