In Parallel Oy
In Parallel builds the infrastructure for how modern companies run, using AI to provide shared context and eliminate 'coordination tax'.
At a Glance
- Enterprise
- High-growth tech companies
- Leadership teams
AI Tools by In Parallel Oy
(1)In Parallel
Shared AI Context Layer via MCP
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Latest News
Published 'Every Decision Keeps Its Receipts' insight on execution integrity.
Attended PPM Summit Barcelona 2026 as a key participant.
In Parallel secures €2.8m seed funding to revolutionize corporate strategy execution.
Released 'The Coordination Tax Index 2026' whitepaper.
Products & Services
AI Intelligent Operating Model that tests, sets, and monitors business contexts to drive strategy execution.
AI-powered meeting notes designed to capture decisions and context.
Automated reporting and stakeholder communication tools.
Live visibility into organizational execution and alignment.
Market Position
AI-first strategy execution platform that creates a 'Parallel Twin' of the organization to automate alignment, unlike manual OKR tools.
Leadership
Founders
Markku Mäkeläinen
Co-founder and CEO. Previously founded a data-pricing startup (exited), Director of International Partnerships at Facebook (Internet.org), and scaled Utopia Music as CEO/Founder.
Kristian Luoma
Co-founder and Head of Product (CPO). Previously CSO at Utopia Music, Head of OP Lab at OP Financial Group, and Head of Product at Nokia (Life Tools).
Executive Team
Markku Mäkeläinen
Co-founder & CEO
Former Facebook Director and Utopia Music CEO.
Kristian Luoma
Co-founder & CPO
Former OP Lab Head and Nokia Product Head.
Board of Directors
Founding Story
Founded by former Utopia Music executives to solve the problem of 'strategic drift' and coordination overhead using AI-driven context layers.
Business Model
Revenue Model
Subscription-based SaaS (Priced per user).
Pricing Tiers
Includes full product capabilities; volume and duration discounts available down to €39/user.
Target Markets
- Enterprise
- High-growth tech companies
- Leadership teams
- Executive visibility
- Cross-team dependency management
- Automated stakeholder reporting
- Strategic alignment