Mabl, Inc.
mabl is the leading AI-native test automation platform that empowers software teams to accelerate innovation while ensuring exceptional quality. The unified platform streamlines testing across web, mobile, API, accessibility, and performance, enabling teams to release faster with confidence.
Founding Story
Dan Belcher and Izzy Azeri, who previously founded Stackdriver (acquired by Google in 2014), started mabl to address the challenges faced by high-velocity development teams in software testing. Soon after the Stackdriver acquisition, they went after their next startup, targeting the testing market which hadn't been innovated in several years. They founded mabl to fundamentally change the way teams build and ship software using intelligent low-code testing.
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Leadership
Founders
Dan Belcher
Co-founder of mabl. Previously co-founded Stackdriver, which was acquired by Google just 21 months after their Series A financing. Serial entrepreneur with experience in product leadership and software quality.
Izzy Azeri
Co-founder of mabl. Previously co-founded Stackdriver, which was acquired by Google in 2014. Ex-Googler with focus on customer and operations. Known as a serial entrepreneur who targeted the testing market with mabl.
Executive Team
Dan Belcher
Co-Founder
Co-founded mabl and previously co-founded Stackdriver, acquired by Google. Serial entrepreneur focused on software quality and testing innovation.
Izzy Azeri
Co-Founder
Co-founded mabl and previously co-founded Stackdriver, acquired by Google. Ex-Googler with expertise in customer operations and product development.
Business Model
Revenue Model
SaaS subscription-based model with customized pricing based on organization's testing requirements. Revenue generated through API usage, cloud test runs, and enterprise support packages. Offers scalable pricing that includes all capabilities (web, mobile, API, accessibility, performance testing) with unlimited local test runs.
Pricing Tiers
Scalability: Pay once and share mabl across all capabilities including web, mobile, API, accessibility, performance testing, and cross browser compatibility. Unlimited local test runs and cloud concurrency at no extra cost. Value Alignment: Tailored pricing for both large and small teams. Enterprise Support: Designated Customer Success Manager (CSM) and optional Technical Account Manager (TAM) with premium live support.
Target Markets
- Enterprise software companies
- Fortune 500 companies
- Fortune Global 2000 companies
- High-velocity development teams
- DevOps organizations
- Agile software teams
- Automated regression testing
- Continuous testing in DevOps and CI/CD pipelines
- End-to-end user journey testing
- API and microservices testing
- Cross-browser compatibility testing
- Mobile application testing
- Microsoft
- Charles Schwab
- JetBlue
- Eli Lilly
History & Milestones
Announced record growth with nearly 40% global ARR growth, 178% growth in APAC, 52% in EMEA, and 55% increase in customers with annual spend over $100K; launched inaugural AI & Software Quality Summit series
Series C funding of $40M led by Vista Equity Partners' Endeavor Fund; more than doubled global ARR in the prior year
Named 'Best Place to Work' by Built In Boston and 'Best of Show' in Software Development Testing by SD Times
Additional venture funding of $6.1M from Charles River Ventures and GV
Series A funding of $10M led by CRV and Amplify Partners
