Mocke
Mocke is an AI-powered 'Cursor for cold email' that automates lead research, personalization, and outreach at scale.
At a Glance
- B2B Startups
- Sales Development Teams
- SDRs
- Sales Agencies
AI Tools by Mocke
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Mocke
AI Cold Email SDR Agent
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Products & Services
An AI-powered 'Cursor for cold email' that researches leads, crawls websites, and writes deeply personalized outreach.
Predicts campaign performance (open, reply, interest) in under 1 minute without emailing real prospects.
Allows users to upload documents and links to train the AI SDR on specific business context.
Market Position
Positioned as the 'Cursor for cold email', focusing on deep relevance and agentic loops over simple template automation.
Leadership
Founders
Matt Sun
Co-founder & CEO. Previously founded Champ (YC S22). Alumnus of UC Berkeley (Haas School of Business).
Daniel Wasserlauf
Co-founder. Previously Co-founder/CEO of Textla (text marketing platform). Alumnus of University at Albany.
Executive Team
Matt Sun
Co-founder & CEO
UC Berkeley Haas alumnus, YC founder (S22).
Daniel Wasserlauf
Co-founder
Former founder of Textla, YC founder (S22).
Board of Directors
Founding Story
Founded in 2022 as part of Y Combinator S22 (initially as Champ), Mocke evolved from a campaign simulation tool into a full AI agentic SDR system that deep-researches leads to ensure high relevance.
Business Model
Revenue Model
SaaS subscriptions and usage-based credits.
Pricing Tiers
Completely free to start.
Monthly subscriptions for AI agent usage.
Credit-based system for personalized email generation.
Target Markets
- B2B Startups
- Sales Development Teams
- SDRs
- Sales Agencies
- B2B Sales Outreach
- Message-Market Fit Testing
- Industry Event Outreach
- Lead Nurturing and Follow-up