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    3. Plan.Net Studios GmbH & Co. KG

    Plan.Net Studios GmbH & Co. KG

    Plan.Net Studios is a creative studio for spatial experiences, Web3, and AI-driven Agentic Services, helping brands transition to the next web and autonomous AI workflows.

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    At a Glance

    1Tool Listed
    4Products
    8Tool Views
    4Capabilities
    Discussions
    Munich, GermanyHeadquarters
    1997Est.
    150Employees
    Focus Areas
    Conversational Agents
    Market Analysis
    Marketing Automation
    Latest News
    Serviceplan Group Achieves Record Revenue of €866 MillionJul 30, 2025
    Launch of Serviceplan Agents: AI-powered coworkers for SMBsMar 29, 2025
    Markets
    • Small and Medium Businesses (SMBs)
    • Marketing Departments
    • Enterprises
    • E-commerce Brands

    AI Tools by Plan.Net Studios GmbH & Co. KG

    (1)
    View Serviceplan Agents
    Serviceplan Agents tool icon

    Serviceplan Agents

    AI Marketing Agency Coworkers

    Conversational AIMarket AnalysisMarketing Auto

    Discussions

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    Latest News

    07/30/2025

    Serviceplan Group Achieves Record Revenue of €866 Million

    house-of-communication.com
    03/29/2025

    Launch of Serviceplan Agents: AI-powered coworkers for SMBs

    house-of-communication.com
    02/15/2025

    Plan.Net Studios at AI For Marketers Day 2025

    facebook.com
    11/01/2024

    Serviceplan Group to Deploy 100+ new AI Agents on Masumi

    projectcatalyst.io

    Products & Services

    4
    Hannah (Marketing Research Partner)
    2024

    AI marketing agent for automated market research, SEO audits, content and social media audits, and AI visibility analysis.

    Elena (AI Operations & Project Management Partner)
    2024

    AI agent for project planning, workstream definition, risk identification, and scope sequencing.

    Alex (Coding Partner)
    2024

    AI agent for data analysis, interactive dashboards, visualizations, and microsite creation.

    Sōkosumi
    2024

    An agentic AI ecosystem and marketplace for hiring and managing AI agents.

    Market Position

    Positioned as a leading European agency pioneer in the 'Agentic Economy' and spatial computing, leveraging the scale of Serviceplan Group while maintaining boutique studio innovation.

    Leadership

    Founders

    NM

    Nina Matzat

    Co-Founder & GM at Plan.Net Studios. Previously Independent Digital Creative Consultant with a background in brand strategy and technology.

    YB

    Yves Bollinger

    Co-Founder & GM at Plan.Net Studios. Previously Director Digital Strategy & Innovation at DDB Düsseldorf for 9 years. Expert in Web3 and Spatial Computing.

    Executive Team

    IS

    Ingo Stein

    Managing Director

    Managing Director of Plan.Net Studios Management GmbH.

    SK

    Sebastian Küpers

    Managing Partner & Chief Transformation Officer

    Managing Partner at Plan.Net Studios and CTO of Plan.Net Group. Focuses on digital transformation and AI agents.

    Board of Directors

    JB
    Jerry Buhlmann
    Supervisory Board Member, Serviceplan Group

    Founding Story

    Originally founded as part of the Plan.Net Group (est. 1997), Plan.Net Studios was specialized to bridge the gap between digital marketing and emerging technologies like AI agents, blockchain, and spatial computing, centralizing these capabilities within the Serviceplan Group's House of Communication.

    Business Model

    Revenue
    Serviceplan Group reported €866 million revenue (2024/2025); Plan.Net Group segment reported €262 million in fee revenue (2023/2024).

    Revenue Model

    A combination of pay-per-request for AI agents, subscription plans, and project-based fees for consulting and development.

    Pricing Tiers

    Agent Request
    €5 - €20

    Cost per request for AI agents delivering specific outputs like audits or project plans.

    Private

    Target Markets

    Industries & Segments
    • Small and Medium Businesses (SMBs)
    • Marketing Departments
    • Enterprises
    • E-commerce Brands
    Use Cases
    • Automated market research
    • AI project management
    • Spatial brand platforms
    • Web3 business model development
    Notable Customers
    • BMW
    • Serviceplan Group internal agencies
    • European SMBs

    Quick Facts

    Headquarters
    Munich, Germany
    Founded
    1997
    Entity Type
    GmbH & Co. KG
    Employees
    150
    Total Funding
    Parent-funded by Serviceplan Group (Bootstrapped/Internal funding)
    Investors
    Serviceplan Group SE & Co. KG
    Office Locations
    Munich
    Hamburg
    Berlin
    Cologne
    +2 more

    History & Milestones

    2025

    Serviceplan Group reports record revenue of €866 million for the 2024/2025 fiscal year.

    2025

    Partnership with Cardano/Masumi to deploy 100+ new AI agents.

    2024

    Launch of Serviceplan Agents (Hannah, Elena, Alex) and the Sōkosumi agentic AI platform.

    2022

    Launch of Serviceplan DCNTRL, a dedicated unit for Web3 and Metaverse (later evolved into Plan.Net Studios).

    1997

    Founding of Plan.Net Group, the digital arm of Serviceplan Group.

    Key Capabilities

    4
    AI-driven agents
    Ready-to-use professional document delivery (PPT, PDF, Excel)
    Premium data integration (Statista, GWI)
    Multi-channel availability (WhatsApp, Teams, Email)

    Integrations & Partnerships

    Platform Integrations

    • Microsoft Teams
    • WhatsApp
    • Email
    • Masumi Network

    Key Partnerships

    GWI
    Statista
    DataForSEO

    Connect

    Website
    serviceplan-agents.com

    AI Topics

    3

    Plan.Net Studios GmbH & Co. KG focuses on these topics:

    Conversational Agents(1)
    Market Analysis(1)
    Marketing Automation(1)
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