Rippling
Rippling eliminates the friction from running a business by unifying HR, IT, and Finance operations into a single workforce management platform built on a shared employee data layer.
At a Glance
- Small-to-medium businesses (SMB)
- Mid-market enterprises
- Global distributed workforces
- Tech startups
AI Tools by Rippling
(1)Rippling
AI Spend and Workforce Platform
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Products & Services
Unified platform for global HRIS, payroll, benefits, and talent management.
Management of company devices, identity/SSO, and application access.
Spend management, corporate cards, expenses, bill pay, and travel.
AI-powered automation engine for natural language workflows across the business.
Market Position
Rippling positions itself as the 'operating system for the modern workforce' by leveraging its 'Employee Graph' to provide deep integration between HR, IT, and Finance clouds that standalone point solutions cannot match.
Leadership
Founders
Parker Conrad
Founder and CEO of Rippling. Previously co-founder and CEO of Zenefits, and co-founder of SigFig and Wikinvest. Studied at Harvard.
Prasanna Sankar
Co-founder of Rippling. Previously Director of Engineering at Zenefits and software engineer at Google and Microsoft.
Executive Team
Parker Conrad
Co-founder and CEO
Previously co-founder and CEO of Zenefits, co-founder of SigFig and Wikinvest. Harvard B.A.
Matt MacInnis
President and COO
Previously founder and CEO of Inkling, Senior Manager at Apple. Harvard B.S.
Board of Directors
Founding Story
Parker Conrad founded Rippling after his departure from Zenefits, aiming to solve the systemic problem of disconnected administrative systems (HR, IT, and payroll) by creating a 'compound startup' that centralizes employee data.
Business Model
Revenue Model
Modular SaaS subscription with a monthly base platform fee plus per-employee per-month (PEPM) fees for each active module.
Pricing Tiers
Foundational workforce management tools.
Base cost per employee per month for HR and Payroll modules.
Target Markets
- Small-to-medium businesses (SMB)
- Mid-market enterprises
- Global distributed workforces
- Tech startups
- Employee onboarding
- Global payroll compliance
- IT device provisioning
- Unified spend management
- Workforce analytics
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