Swetrix Ltd
Swetrix builds independent, open-source, privacy-first web analytics that respects user privacy. Its cookieless, GDPR-compliant platform provides traffic, product, performance and error insights without invasive tracking or cookie banners.
At a Glance
- Startups and SaaS companies
- Developers and product teams
- Marketing and growth teams
- Privacy-conscious businesses and modern web teams
- +3 more
AI Tools by Swetrix Ltd
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Swetrix
Open Source Cookieless Web Analytics
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Latest News
tracker-js 4.8.0 released with automatic outbound-link tracking
tracker-js 4.7.0 and tracker-node 3.5.0 released with page-title tracking
Swetrix published its Best Free Web Analytics Tools for 2026 guide, positioning Community Edition as a self-hosted privacy-first product analytics option.
Swetrix Community Edition v5.2 released with historical data imports, SEO/Search Console insights, A/B testing, strict bot protection and improved funnels.
Products & Services
Hosted, cookieless web and product analytics with real-time traffic reporting, events and goals, funnels, profiles and sessions, SEO/GEO insights, performance monitoring, error tracking, revenue tracking, reports, alerts and API access.
Free, open-source self-hosted edition that organizations can run on their own infrastructure for data ownership; distributed with Docker/self-hosting documentation and the same core analytics capabilities, subject to edition and infrastructure configuration.
Privacy-first reCAPTCHA alternative using proof-of-work rather than image puzzles, with client-side usage and server-side validation documentation.
Market Position
Swetrix positions itself between lightweight privacy analytics and more complex product-analytics suites: it competes with Google Analytics/GA4, Plausible, Matomo, Umami, Fathom, Simple Analytics, Cloudflare Web Analytics, PostHog, Rybbit and Pirsch. Its differentiators are an open-source and self-hostable codebase, cookieless anonymous tracking, EU hosting/privacy focus, and combining traffic analytics with funnels, session analysis, performance/error monitoring, SEO insights, experiments and CAPTCHA.
Leadership
Founders
Andrii Romasiun
Technical founder and software engineer; created Swetrix as a side project in March 2021 after needing better analytics for another website. He is the active director and company representative of Swetrix Ltd.
Yehor Dremliuha
Programmer and startup collaborator who joined after meeting Andrii, brought strong communication and business connections, and was a director of Swetrix Ltd from incorporation until July 25, 2025.
Maksym Mruh
Programmer and early Swetrix collaborator introduced by Yehor Dremliuha; he worked on the project from its early team phase and was a director of Swetrix Ltd from incorporation until July 25, 2025.
Executive Team
Andrii Romasiun
Director and company representative
Technical founder and software engineer; started the Swetrix project in 2021 and is the active director and person with significant control of Swetrix Ltd.
Founding Story
Andrii Romasiun started Swetrix in March 2021 because an earlier side project needed useful visitor and engagement analytics, while existing options either meant using Google Analytics or lacked the desired functionality. He built a proof of concept about a month later, launched the project on August 17, 2021, and subsequently expanded it with Yehor Dremliuha, Maksym Mruh and other contributors into a privacy-focused, cookieless alternative.
Business Model
Revenue Model
Subscription revenue from the hosted Swetrix Cloud service, priced by monthly event volume and plan; the company says it is funded solely by subscribers and does not monetize or sell user data. The open-source Community Edition can be self-hosted for free, while Enterprise adds paid support, dedicated infrastructure and custom terms.
Pricing Tiers
Up to 50M monthly events; 10 websites and 10 members at the displayed entry level; includes analytics, events/goals, funnels, performance and error tracking, bot detection, ad-blocker bypass, API and human support.
Up to 50M monthly events; 100 websites and 25 members at the displayed entry level; adds session replays, feature flags, A/B testing, higher API rate limits and priority support.
Custom event limits, on-premise installation, dedicated isolated instance, SAML SSO, dedicated account manager, personal onboarding, manual invoicing and enterprise SLA.
Cloud trial; a payment method is required and the user can cancel before the trial ends.
Target Markets
- Startups and SaaS companies
- Developers and product teams
- Marketing and growth teams
- Privacy-conscious businesses and modern web teams
- Agencies managing multiple websites
- Organizations needing EU-hosted or self-hosted analytics
- Privacy-compliant website traffic and campaign analytics
- SaaS and product analytics without cookies
- Conversion goals and funnel analysis
- Session and user-journey investigation
- Website performance and JavaScript error monitoring
- SEO and Google Search Console analysis
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