The Brief
The Brief is an AI-powered marketing platform that transforms how teams build and launch campaigns by automating the entire lifecycle from discovery to optimization.
At a Glance
- Marketing Teams
- Advertising Agencies
- E-commerce Brands
AI Tools by The Brief
(1)
The Brief
AI Ad Creation and Optimization
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Latest News
CTRL+F News: Adobe-Semrush deal, Yahoo’s AI Agents & why AI ads are winning
Creatopy is now The Brief: an AI marketing platform for campaigns
The Brief Launches Industry's First AI Agency for Marketers
Creatopy Secures $10M Series A to Enhance AI-Driven Creative Automation
Products & Services
An end-to-end AI agency platform that automates the campaign lifecycle through four agents: Discover, Create, Launch, and Optimize.
A professional-grade design editor for high-volume creative production and ad customization.
AI-powered tool for instantly generating custom visual backgrounds for ad assets.
Market Position
Positions as an 'AI Agency' rather than just a design tool, offering end-to-end automation compared to point solutions like Canva or Adobe Express.
Leadership
Founders
Gabriel Ciordas
Serial entrepreneur and founder of several SaaS companies including Bannersnack (now The Brief), Flipsnack, SVGator, and Stockio. Based in Romania.
Executive Team
Tammy H. Nam
CEO & Chair
Former CEO of Viki (acquired by Rakuten), COO & CMO of Picsart, and VP of Marketing at Scribd. Joined as CEO in February 2025.
May Haim Kotlarsky
CEO & General Counsel
Former Associate General Counsel for AI Product at Meta. Expert in AI, privacy, and public policy.
Board of Directors
Founding Story
Originally started as Bannersnack in 2008 to simplify flash banner creation, the company evolved into Creatopy to automate creative workflows, and finally into The Brief to leverage AI agents for end-to-end campaign management.
Business Model
Revenue Model
Subscription-based SaaS (monthly/annual) with additional usage fees for ad-serving and AI capacity.
Pricing Tiers
For individual creators. Includes unlimited designs, 5 brand kits, and AI resizing.
For power users. Expanded AI capacity, 20 brand kits, and ad-serving impressions.
For active teams. Roles & permissions, branded templates, and collaborative AI usage.
For large organizations. API access, white-label editor, and advanced integrations.
Target Markets
- Marketing Teams
- Advertising Agencies
- E-commerce Brands
- High-volume ad production
- Multi-channel campaign scaling
- Brand consistency management
- Competitive ad research
- Shopify
- Major Ad Networks