WhatMatters
WhatMatters is a design and development studio crafting digital experiences that reflect your values, helping brands stand out and resonate in a world full of noise.
At a Glance
- Supply Chain, Logistics, and Transport
- Automotive
- Education
- Financial Services
- +4 more
AI Tools by WhatMatters
(1)
Conan
Claude Code Observability for macOS
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Latest News
Ranked as a Top Digital Design Agency in Ahmedabad by Clutch.
Featured on The Manifest as one of the Best Design Companies in India.
Co-Founder Aarya Shah shared a guide on '5 Essential Questions to Ask Clients in First Design Meeting'.
Products & Services
High-fidelity user interface and experience design for web and mobile applications.
Strategic design planning, user research, and usability testing to ensure product-market fit.
Crafting brand values, logos, and visual systems that resonate with target audiences.
Rapid prototyping and development using no-code platforms to bring digital products to market quickly.
Market Position
Positioned as a values-driven, strategic design studio in the Ahmedabad tech ecosystem, competing with local UX agencies through a focus on growth-driven enterprise design and high-impact digital experiences.
Leadership
Founders
Aarya Shah
Co-Founder at WhatMatters Design. Focuses on Growth Driven Strategy & Design for Enterprise Ecosystems. Education: Indus University, Ahmedabad.
Shruti Garg
Co-Founder, Business Strategist & Designer at WhatMatters Design. Focuses on Product Design for SaaS, Enterprise, and B2B sectors.
Jinesh Sangani
Co-Founder & Experience Designer at WhatMatters Design. Previously a Digital Product Designer at SandCup Design Studio.
Executive Team
Aarya Shah
Co-Founder
Product Designer focused on growth strategy.
Shruti Garg
Co-Founder
Business Strategist and Designer for B2B/SaaS.
Founding Story
Founded with the vision that 'what you do matters', the company was started to help businesses create sharper, smarter digital experiences that align with their core values and make a lasting impact.
Business Model
Revenue Model
Service-based agency model. Revenue is generated through project-based fees and hourly consulting for design and development services.
Pricing Tiers
Standard hourly rate for design and strategy services.
Starting engagement size for design projects.
Target Markets
- Supply Chain, Logistics, and Transport
- Automotive
- Education
- Financial Services
- Medical
- eCommerce
- UX/UI design for SaaS platforms
- Enterprise digital transformation
- Product design for startups
- B2B and Enterprise design ecosystems
- Knav
- Shift