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Frase

SEO Tools

AI-powered content optimization platform for SEO and AI search engines that helps create content ranking on Google and getting cited by ChatGPT, Perplexity, and Claude.

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At a Glance

Pricing

Free tier available

Start free with 3 free documents included

Starter: $456/yr
Professional: $1176/yr
Scale: $2340/yr

Engagement

Available On

Linux
Web
API
Browser

Resources

WebsiteDocsllms.txt

Topics

SEO ToolsContent GenerationContent Analysis

About Frase

Frase is a comprehensive content optimization platform that helps content teams create content ranking on Google and getting cited by AI search engines like ChatGPT, Perplexity, and Claude. The platform combines SEO research, content optimization, and GEO (Generative Engine Optimization) scoring to help users cut content research time from hours to minutes while analyzing top-ranking competitors.

  • SERP Analysis & Competitor Research allows users to analyze what's ranking on Google in seconds, see exactly what topics, questions, and keywords top competitors cover, and use AI-generated outlines to create content that outperforms them.

  • Real-time SEO Content Optimization provides live SEO score tracking as you write, topic and keyword suggestions, and optimization guidance to help content climb search rankings with scores reaching 94/100 or higher.

  • GEO Content Optimization optimizes content for AI platforms including ChatGPT, Perplexity, Claude, and Gemini, helping content get cited in AI-generated responses with specific Authority, Readability, and Structure scoring.

  • Content Opportunities proactively monitors content performance with daily alerts for declining pages, showing exactly which pages need attention with Fix, Boost, and Fill gap suggestions.

  • AI Search Tracking monitors brand visibility across 5 major AI platforms, tracks which prompts competitors own, and provides share-of-voice analysis with historical trend data.

  • Brand Voice & Governance maintains consistency across AI-generated content with customizable brand voice profiles, style guides, and approval workflows for teams.

  • Multilingual Support delivers full SEO and GEO optimization capabilities across all languages, supporting content teams targeting global markets in 159+ countries.

To get started, users can sign up for a free trial with no credit card required, which includes 3 free optimized documents. The platform integrates with WordPress, Google Docs, and Chrome to bring optimization directly into existing workflows. Users can research keywords, create content briefs, write with real-time optimization feedback, and track performance across both traditional search engines and AI platforms from a centralized dashboard.

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Pricing

TRIAL

7 days

Start free with 3 free documents included

  • 3 free optimized documents
  • Full platform access
  • No credit card required

Starter

Starter plan with 1 user seat and Write & Optimize 15 Content Projects/mo.

$456
per year
  • 1 user seat
  • Write & Optimize 15 Content Projects/mo
  • 2 FREE Rank-Ready Documents/mo
  • SEO + GEO Content Optimization
  • Unlimited AI Words
  • Basic SEO Research & SERP Analysis
  • AI Tracking: Optional Add-on
  • Email Support

Professional

Professional plan with 3 Users included and Write & Optimize 75 Content Projects/mo for power users.

$1176
per year
  • 3 Users included
  • Write & Optimize 75 Content Projects/mo
  • 10 FREE Rank-Ready Documents/mo
  • Advanced SEO + GEO Research & Competitive Intelligence
  • 5 Brand Voice profiles
  • Content Opportunities (Proactive Monitoring)
  • AI Tracking: Optional Add-on
  • Priority Support

Scale

Popular

Scale plan with Everything in Professional and AI Search Tracking included.

$2340
per year
  • Everything in Professional
  • AI Search Tracking included
  • Track 250 prompts across ChatGPT, Perplexity, Gemini, Claude & more
  • Daily monitoring & alerts
  • 3 brands tracked
  • 6-month historical trends
  • Competitor share-of-voice analysis

Advanced

Advanced plan with Everything in Professional and Advanced AI Search Tracking included.

$3564
per year
  • Everything in Professional
  • Advanced AI Search Tracking included
  • Track 350 prompts across ChatGPT, Perplexity, Gemini, Claude & more
  • 10 brands tracked
  • 24-month historical data
  • 5 Frase user seats included
  • Competitor share-of-voice analysis
  • Priority support

Enterprise

For large organizations

Custom
contact sales
  • Everything in Professional
  • Custom number of users
  • Unlimited Content Projects
  • Custom AI Search Tracking limits
  • Volume Pricing & Discounts on Rank-Ready Documents
  • SSO & SAML Authentication
  • Advanced Content Governance & Rules
  • Dedicated Account Manager
  • Custom Contracts & SLA Guarantee
View official pricing

Capabilities

Key Features

  • SERP analysis and competitor content breakdown
  • Real-time SEO score tracking
  • GEO optimization for AI search engines
  • AI-generated content outlines
  • Content opportunity alerts and monitoring
  • Brand voice profiles and governance
  • AI Search Tracking across ChatGPT, Perplexity, Claude, Gemini
  • Keyword optimization and semantic variations
  • Content gap analysis
  • Bulk content optimization
  • Schema markup recommendations
  • Multilingual content optimization
  • Unlimited AI words
  • In-editor AI image generation
  • Reference documents and style guides

Integrations

WordPress
Google Docs
Chrome
Google Search Console
API Available
View Docs

Demo Video

Frase Demo Video
Watch on YouTube

Reviews & Ratings

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Developer

Frase Team

Frase builds an AI-powered content optimization platform that combines SEO research, content optimization, and GEO scoring for traditional search engines and AI platforms. The company operates as a remote-first organization serving over 50,000 content teams globally across 159+ countries. Frase focuses on making content optimization accessible and effective for teams of all sizes, from solo creators to enterprise organizations.

Read more about Frase Team
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