Semrush

Semrush is a comprehensive online visibility management and content marketing SaaS platform that enables businesses to run search engine optimization, pay-per-click, content, social media, and competitive research campaigns. The platform provides access to one of the world's largest AI-driven marketing databases with over 27 billion keywords, 43 trillion backlinks, and 808 million domain profiles across 142 geo databases. Trusted by over 10 million marketing professionals and 35% of Fortune 500 companies, Semrush delivers actionable insights to help brands grow their digital presence.

• Keyword Research - Find billions of keywords with AI insights, analyze search volume, difficulty, and traffic potential to drive more organic traffic with high-impact keywords.
• Site Audit & Technical SEO - Run comprehensive technical audits to find and fix issues that hold your site back in search, ensuring optimal crawlability and indexation.
• Backlink Analysis - Analyze backlinks and traffic potential with access to 43 trillion backlinks, identify link building opportunities, and monitor your backlink profile.
• Position Tracking - Track how your keywords perform across different locations and devices, monitor ranking changes, and identify where you're gaining ground.
• Competitive Analysis - Discover what works for competitors, analyze their traffic, keywords, and ad strategies to find growth opportunities.
• AI Visibility Tools - Analyze how LLMs feature your brand, track competitors' AI visibility, and get AI-powered tips to improve your strategy for AI search engines like ChatGPT and Perplexity.
• Content Marketing - Create SEO-ready content with AI assistance, get high-ranking content ideas, and score and optimize content in real time.
• Local SEO - Optimize your Google Business Profile, get listed in top directories, and respond to customer reviews with AI to help local customers find you.
• Social Media Management - Create and schedule posts with AI, monitor brand mentions and performance, and find the right influencers for your brand.
• Advertising Tools - Launch AI-powered Google and Meta ads, plan and optimize PPC campaigns, and uncover competitors' ad strategies.

To get started, sign up for a free trial to access Semrush toolkits for 7 days. The platform offers various subscription tiers from Pro for freelancers to Enterprise solutions for large organizations requiring advanced automations and scalability.