Dr. Cat Hicks
To rehumanize technology work and protect human capability in engineering organizations through evidence-based science and strategy.
At a Glance
- Engineering leadership
- Software development organizations
- DevOps and Platform Engineering teams
- Technical HR and People Operations
AI Tools by Dr. Cat Hicks
(1)
Learning Opportunities
AI Learning Plugin for Claude Code
Discussions
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Latest News
Psychology, Technical Innovation, and Why We Need Science with Dr. Cat Hicks
Keynote Announcement: Dr. Cat Hicks at posit::conf(2025)
Publication of 'The Psychology of Software Teams'
Launch of Catharsis Consulting and Fight for the Human
Products & Services
A validated scientific framework for measuring and improving software team effectiveness and human capability.
Evidence-based behavioral interventions to reduce AI skill threat and anxiety in engineering teams.
1:1 and organizational consulting for engineering leaders to build evidence strategies and rehumanize technical work.
A book detailing the psychological science behind high-performing software teams, published by CRC Press.
Market Position
A unique intersection of psychological science and software engineering metrics, focusing on 'rehumanization' and empirical evidence rather than just productivity metrics.
Leadership
Founders
Cat Hicks, PhD
Psychologist, Computational Social Scientist, and Research Architect. Previously Vice President of Research Insights at Pluralsight, where she founded Flow's Research Science team. Also held roles at Google, Khan Academy, and UC San Diego. PhD from UC San Diego in Computational Social Science.
Executive Team
Cat Hicks, PhD
Founder and Principal Scientist
Expert in psychological science, learning science, and computational social science for software teams.
Founding Story
Founded by Dr. Cat Hicks after her tenure at Pluralsight to create a boutique scientific consultancy that 'punches above its weight' by bringing rigorous psychological science to software teams.
Business Model
Revenue Model
Boutique scientific consultancy providing expert services, 1:1 strategy coaching, and organizational interventions. Also monetizes through newsletter subscriptions, book sales, and speaking engagements.
Pricing Tiers
90-minute engineering strategy consultation booked via Calendly.
Offers both free and paid subscription levels for 'Fight for the Human'.
Target Markets
- Engineering leadership
- Software development organizations
- DevOps and Platform Engineering teams
- Technical HR and People Operations
- Software team productivity and thriving measurement
- AI tool adoption and organizational change management
- Diversity and inclusion in technical environments
- Reducing burnout and anxiety in engineering teams
- Pluralsight
- RedMonk
- Various large engineering organizations