Embedder Tech Inc
Embedder is an AI-powered coding agent built for embedded software engineers to automate firmware generation, testing, and debugging.
At a Glance
- Embedded software engineers
- Firmware developers
- Hardware engineering teams
AI Tools by Embedder Tech Inc
(1)Embedder
AI IDE for Embedded Systems
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Products & Services
An AI firmware engineering platform that generates, tests, and debugs firmware code based on technical documentation.
Understands codebase, hardware configurations, datasheets, and schematics to assist in engineering tasks.
A development tool for plotting and visualizing serial/RTT data and interacting directly with hardware.
Enables real-world validation via serial, JTAG, logic analyzers, and oscilloscopes.
Market Position
Positioned as the 'Cursor for embedded', the first hardware-aware coding agent that understands datasheets and interacts directly with hardware.
Leadership
Founders
Ethan Gibbs
Co-Founder & CEO of Embedder. Previously a Software Engineer at Agave and Gordian Software (YC W19). Alumnus of the University of Michigan where he was involved in startup clubs (V1 Michigan).
Bob Wei
Co-Founder & CTO of Embedder. Previously a Software Engineer at Tesla. Dropped out of the University of Michigan to co-found Embedder. Met Ethan Gibbs through startup clubs at Michigan.
Executive Team
Ethan Gibbs
Chief Executive Officer
Former Software Engineer at Agave and Gordian Software; University of Michigan alum.
Bob Wei
Chief Technology Officer
Former Software Engineer at Tesla; University of Michigan dropout.
Founding Story
Ethan Gibbs and Bob Wei met through startup clubs at the University of Michigan. They quit their jobs at Agave and Tesla respectively to move to San Francisco and build 'the Cursor for embedded' after joining Y Combinator's S25 batch.
Business Model
Revenue Model
Subscription-based (SaaS) and Enterprise licensing.
Pricing Tiers
Includes basic AI features and VS Code extension.
Advanced features and higher usage limits.
Custom deployment, security features, and support.
Target Markets
- Embedded software engineers
- Firmware developers
- Hardware engineering teams
- IoT device development
- Robotics firmware engineering
- Automotive systems
- Medical device firmware
- Tesla
- Samsung
- Medtronic