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    3. UI Guideline

    UI Guideline

    Synthesizing the wisdom of the world's most popular design systems into a consolidated source of truth for UI component specifications.

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    At a Glance

    1Tool Listed
    4Products
    20Tool Views
    6Capabilities
    Discussions
    Barcelona, SpainHeadquarters
    2020Est.
    3Employees
    Focus Areas
    UX Design
    Design Resources
    Documentation
    Connect
    Latest News
    UI Guideline News: ComboBox research and spec released.Apr 1, 2024
    Release of UI Guideline v2 weekly update: Slider, Number Input, and Toast research added.Mar 1, 2024
    Markets
    • Designers
    • Developers
    • Design Systems Teams
    • Product Managers

    AI Tools by UI Guideline

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    UI Guideline tool icon

    UI Guideline

    UI Component Reference for AI Tools

    UX DesignDesign ResourcesDocumentation

    Discussions

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    Latest News

    04/01/2024

    UI Guideline News: ComboBox research and spec released.

    x.com
    03/01/2024

    Release of UI Guideline v2 weekly update: Slider, Number Input, and Toast research added.

    x.com
    01/01/2024

    Launch of the Full Diagnostic design system audit service.

    uiguideline.com
    01/01/2024

    Development of MCP Server for component specs announced.

    uiguideline.com

    Products & Services

    4
    UI Guideline Handbook
    2020

    Searchable website containing research-driven specifications for over 60 UI components sourced from 20+ top design systems.

    Component Spec Packs
    2024

    Individual bundles for UI components including PDF specs, AI context files (.md), YAML/JSON data, and Figma checklists.

    Full Library
    2024

    A complete collection of all 40+ component spec packs with consolidated data for design system standardization.

    Full Diagnostic (Design System Audit)
    2024

    A premium service providing a 'Slop Score', naming alignment analysis, gap analysis, and a 3-phase improvement plan.

    Market Position

    Research-first approach that synthesizes 20+ industry design systems to save hours of manual research for teams.

    Leadership

    Founders

    SR

    Sergio Ruiz

    Product Engineer and UI specialist, also known as @serudda. Previously Head of Design/UX Engineer at Mi Águila, Lead Frontend Engineer at La Haus, and Co-Creator of Stylepill.io and Waysily. Specializes in design systems and early-stage startups.

    Executive Team

    SR

    Sergio Ruiz

    Co-Creator / Founder

    Product Engineer and Design Systems Lead with extensive experience in UX engineering and frontend development.

    SL

    Samuel Llibre-Pillco

    Frontend Developer / UI Engineer

    Frontend developer focused on building and maintaining the UI Guideline platform and component specs.

    Founding Story

    Started by Sergio Ruiz to solve the lack of a 'Senior' mentor for junior designers by creating a research-driven guide that standardizes component naming and specs.

    Business Model

    Revenue
    Not publicly reported; small-scale entity (approx. 3 employees).

    Revenue Model

    Direct sales of digital products (one-time purchases) and annual subscriptions for continuous updates and services.

    Pricing Tiers

    Individual Spec Pack
    $9

    Single component spec, AI context file, YAML/JSON, and Figma checklist.

    Full Library
    $149

    One-time purchase for all 40+ component specs and consolidated data.

    Library + Updates
    $249/year

    Includes all library content plus 12 months of quarterly updates and new components.

    Full Diagnostic
    $799

    One-time comprehensive audit, gap analysis, and personalized video walkthrough.

    Private

    Target Markets

    Industries & Segments
    • Designers
    • Developers
    • Design Systems Teams
    • Product Managers
    Use Cases
    • Building Design Systems
    • Standardizing UI Naming Conventions
    • AI Agent Design Training
    • Component Specification Research
    • Design System Quality Auditing
    Notable Customers
    • Over 2,750 design community subscribers

    Quick Facts

    Headquarters
    Barcelona, Spain
    Founded
    2020
    Entity Type
    Private / Sole Proprietorship
    Employees
    3
    Total Funding
    Bootstrapped (No known external funding)
    Office Locations
    Barcelona

    History & Milestones

    2025-04

    Exceeded 2,750 subscribers on the UI Guideline Substack newsletter.

    2024

    Introduction of Component Spec Packs and the Full Diagnostic audit service.

    2024-03

    Announced development of MCP Server and Figma Plugin integrations for component specs.

    2023

    Launch of UI Guideline v2, featuring comprehensive component research and specifications.

    2020-05

    UI Guideline founded to synthesize design system research.

    Key Capabilities

    6
    Consolidated Component Specs
    AI Context Files (.md)
    YAML & JSON Data Exports
    Figma Build Checklists
    Accessibility & ARIA Guidelines
    Design System Auditing (Slop Score™)

    Integrations & Partnerships

    Platform Integrations

    • Substack
    • Netlify
    • Slack
    • Figma (Planned)

    Key Partnerships

    Planned integrations with Figma and MCP Servers

    Connect

    Website
    uiguideline.com
    X / Twitter
    buildsruiz

    AI Topics

    3

    UI Guideline focuses on these topics:

    UX Design(1)
    Design Resources(1)
    Documentation(1)
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