Vercel
Vercel is agentic infrastructure for every app and agent: a platform where humans and agents build software together. Its platform helps developers and enterprises build, deploy, scale, secure, and observe web applications and AI-native applications.
At a Glance
- Individual developers and hobbyists
- Startups and software teams
- Digital agencies and solution partners
- Mid-market technology companies
- +3 more
AI Tools by Vercel
(22)bash-tool
Bash and File Tools for Agents
Open Agents
Background Coding Agents on Vercel
OpenReview
AI Code Review Bot GitHub
fx
Open Source CLI Coding Agent
Marketing Team eve Template
Slack AI Marketing Agent Template
Next.js Evals
Next.js AI Coding Benchmark
deepsec
AI Security Scanner for Codebases
Vercel Connect
OAuth Connector Layer for Vercel
Streamdown
Streaming Markdown Renderer for React
Vercel Sandbox
Sandboxed VMs for AI Agents
Discussions
How a Roblox Cheat Led to the Vercel Security Breach
In February 2026, a Context.ai employee reportedly downloaded a Roblox auto-farm script, according to Hudson Rock, and infected their laptop with Lumma Stealer. Two months later, Vercel customers were rotating every secret that had ever lived in their project environment variables. The jump from "Ro…

Latest News
Vercel CEO Guillermo Rauch confirms details of April 2026 breach
Vercel says some of its customers' data was stolen prior to its recent hack
Vercel April 2026 security incident bulletin
GPT Image 2 now available on Vercel AI Gateway
Products & Services
Managed cloud platform for deploying and operating web applications and AI-native applications, including preview deployments, global delivery, compute, storage, observability, security, and enterprise controls.
Open-source React framework for production web applications, with server rendering, routing, data fetching, optimization, and full-stack capabilities.
Generative UI and vibe-coding product that turns text and image prompts into React interfaces and can take projects from idea to shipped application.
Open-source TypeScript toolkit for building AI applications and generative user interfaces with streaming, tool calling, and access to multiple model providers through a unified interface.
Market Position
Vercel positions itself as a developer-first frontend and AI cloud rather than only a static host: it combines Git-based previews and Next.js optimization with globally distributed delivery, serverless/Fluid compute, enterprise governance, and agent infrastructure. Its direct platform competitors include Netlify and Cloudflare Pages/Workers; AWS Amplify, Google Cloud, and other hyperscaler application platforms compete for broader cloud workloads. Vercel differentiates through tight Next.js integration, exceptionally streamlined deployment UX, and its growing AI/agent stack.
Leadership
Founders
Guillermo Rauch
Argentine software developer and entrepreneur; creator of Socket.IO and founder/CEO of Vercel. He previously worked on open-source JavaScript and web infrastructure projects and led the company when it was known as ZEIT.
Executive Team
Guillermo Rauch
Founder and Chief Executive Officer
Open-source JavaScript and web-infrastructure developer, creator of Socket.IO, and long-time leader of Vercel/ZEIT.
Jeanne DeWitt Grosser
Chief Operating Officer
Former Chief Business Officer at Stripe, where she helped scale revenue from $100 million to billions and built usage-based go-to-market strategies and partnerships; previously worked on Google Workspace growth.
Board of Directors
Founding Story
Vercel began in 2015 as ZEIT around a simple insight: large technology companies had internal infrastructure, protocols, and frameworks that let them build and ship quickly, while most organizations did not. Rauch founded the company to democratize that advantage and make building for the web more accessible and powerful.
Business Model
Revenue Model
Subscription and usage-based cloud infrastructure revenue. Vercel monetizes team seats and platform plans, on-demand compute/network/storage/observability usage, Marketplace integrations, add-ons, and custom enterprise contracts.
Pricing Tiers
Free plan for personal projects and starting web apps, with base platform features and usage limits.
Includes one deploying team seat and $20/month usage credit; additional seats, add-ons, and on-demand usage are billed.
Custom limits and pricing with dedicated infrastructure, advanced security, governance, and support.
Target Markets
- Individual developers and hobbyists
- Startups and software teams
- Digital agencies and solution partners
- Mid-market technology companies
- Large enterprises and regulated organizations
- Ecommerce, retail, media, financial services, and consumer brands
- Deploying production websites, SaaS applications, APIs, and ecommerce storefronts
- Preview-based team collaboration and frontend development
- High-performance personalized and content-heavy sites
- Building and operating AI applications, agents, and generative UIs
- Agent code execution, evaluations, durable workflows, and human approvals
- Enterprise application governance, security, compliance, and platform standardization
- Anthropic
- OpenAI
- Square
- WPP