Corey Haines
Helping marketers and founders master marketing by providing tools and resources to save, organize, and analyze high-performing marketing examples.
At a Glance
- B2B SaaS companies
- Individual marketers
- Marketing agencies
- Early-stage founders
AI Tools by Corey Haines
(1)Marketing Skills for AI Agents
Marketing Skills for AI Agents
Discussions
No discussions yet
Be the first to start a discussion about Corey Haines
Latest News
Products & Services
Software for marketers to save, organize, and reference marketing examples via Chrome extension and web app.
A newsletter and community providing marketing breakdowns and playbooks to 30,000+ subscribers.
On-demand marketing and design services for B2B SaaS companies.
A book by Corey Haines focused on marketing fundamentals for founders.
Market Position
Niche, dedicated tool for swipe files vs general productivity tools like Notion or Evernote; deep focus on marketing-specific workflows.
Leadership
Founders
Corey Haines
Founder of Swipe Files and Conversion Factory. Previously Head of Growth at Baremetrics and the first marketing hire at Cordial.
Connor Lindsey
Co-founder of SwipeWell. Software developer and creator of various side projects.
Zach Stevens
Co-founder of Conversion Factory. Specialist in marketing and design for tech companies.
Nick Loudon
Co-founder of Conversion Factory. Specialist in marketing and design for tech companies.
Executive Team
Corey Haines
Founder
Former Head of Growth at Baremetrics; first marketing hire at Cordial.
Connor Lindsey
Co-founder (SwipeWell)
Lead developer for SwipeWell and various software projects.
Board of Directors
Founding Story
Inspired by marketing legends like David Ogilvy, Corey Haines started Swipe Files to bridge the gap between inspiration and execution, creating dedicated tools where generic ones failed.
Business Model
Revenue Model
Subscription-based for SaaS (SwipeWell) and membership (Swipe Files); productized service fees for Conversion Factory.
Pricing Tiers
Upgraded from free account; includes more swipes and features.
Collaborative workspace for teams to curate together.
Paid membership for access to step-by-step marketing playbooks and community.
Target Markets
- B2B SaaS companies
- Individual marketers
- Marketing agencies
- Early-stage founders
- SaaS marketing
- Ad campaign planning
- Landing page design inspiration
- Copywriting benchmarks
- SavvyCal
- Cordial
- Baremetrics
- Exit Five