Adobe Firefly

Adobe Firefly is a suite of creative generative AI tools designed to transform the way designers, marketers, and content creators produce visual assets. It leverages advanced machine learning models specifically trained on Adobe Stock images, openly licensed content, and public domain material to generate high-quality, commercially safe images and designs from text descriptions or reference images.

The platform seamlessly integrates with Adobe's Creative Cloud applications, enabling users to generate, modify, and enhance visual content directly within their familiar design workflows. Firefly excels in creating original imagery, applying styles, changing colors and compositions, and generating variations of existing designs—all while maintaining commercial safety for professional use. With its focus on empowering creativity rather than replacing human designers, Firefly serves as a collaborative tool that accelerates the creative process while allowing designers to maintain artistic control and direction.