Agent Store (iMessage.store)

Agent Store (imessage.store) is a curated marketplace and directory for AI agents accessible via iMessage and SMS text messaging. Built and maintained by the team behind Soar, the site lists agents across categories including Productivity, Lifestyle, Business, Social, Shopping, Finance, Travel, Health & Fitness, Medical, and Careers, alongside the APIs and platforms that power them.

What It Is

Agent Store is a discovery platform — essentially an app store for AI agents you interact with by texting a phone number. Each listing links directly to the agent via an SMS deep link or an external website, letting users start a conversation with an AI agent immediately from their Messages app. The site also catalogs the underlying infrastructure providers (iMessage APIs, messaging platforms, and open-source servers) that developers use to build and deploy these agents.

How the Directory Works

The store organizes agents into ten consumer and business categories, with a "Most Loved This Week" ranking and a paid featured billboard slot at the top of the page. Agents are submitted by their developers via a submission form. Each listing shows the agent's name, a short description, a heart/love count, and either a direct SMS link or an external visit link. The site self-reports 140 agents and 15 infrastructure providers as of its last update.

Infrastructure Layer

Beyond the agent directory, Agent Store highlights the APIs and platforms that make iMessage-based AI agents possible. Listed providers include Linq (described on the site as "the #1 messaging infrastructure for AI Agents"), Sendblue, LoopMessage, Blooio, Tuco, AgentPhone, Saperly, Photon, and Chert. An open-source option, BlueBubbles, is also listed. Apple's official Messages for Business program is noted as the platform's "official agent lane."

Audience and Use Cases

The platform targets two distinct audiences: consumers who want to discover and text AI agents for everyday tasks (travel planning, personal finance, health coaching, job searching, shopping), and developers or founders who want to list their iMessage/SMS-based AI agent or find infrastructure to build one. The "Submit your agent" and "Get Featured" calls to action are aimed at builders, while the category browsing and direct SMS links serve end users.

iOS App and Current Status

Agent Store has a companion iOS app available on the App Store under the name "Messages Agent Store" (App Store ID 6785291607). The homepage footer notes the directory is "updated September 2026" and lists 140 agents and 15 infrastructure providers, indicating active ongoing curation. The featured billboard spot operates as a real-time auction where agents bid for top placement.