MoEngage
Insights-led customer engagement platform with Sherpa AI for cross-channel messaging, journey orchestration, analytics, and web/app personalization.
At a Glance
About MoEngage
MoEngage is a cross-channel customer engagement platform for marketers and product teams. It combines real-time analytics, journey orchestration, and AI-driven personalization (Sherpa) to deliver targeted messages across email, push, in-app, SMS, WhatsApp, and web. Teams use a visual flow builder to design multi-step journeys, optimize content automatically, and run experiments. MoEngage also provides SDKs and APIs to capture events, user attributes, and handle deep links on mobile apps, plus web personalization with a WYSIWYG editor and server-side transactional messaging (Inform). Enterprise features include data-residency options, role-based access, IP allow-listing, and regional data centers.
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Pricing
Free Trial
Try MoEngage for 14 days with access to Free trial available.
- Free trial available
Growth
Growth plan with Behavior-based personalization and Omnichannel journey builder.
- Behavior-based personalization
- Omnichannel journey builder
- AI/ML timing & content optimization
- Enhanced mobile push delivery
- Access to MoEngage implementation experts
Enterprise
Enterprise-grade solution with Catalog sync & hyper-personalized recommendations and Auto-path optimization in journeys and dedicated support.
- Catalog sync & hyper-personalized recommendations
- Auto-path optimization in journeys
- Advanced security & access controls
- Regional data residency & IP allow-listing
MoEngage Personalize (Web)
MoEngage Personalize (Web) plan with WYSIWYG web personalization at scale and Prediction- and affinity-based experiences.
- WYSIWYG web personalization at scale
- Prediction- and affinity-based experiences
- A/B testing and insights for optimization
- Support for anonymous visitor targeting
Capabilities
Key Features
- Visual journey builder for multi-step, multi-channel campaigns
- Cross-channel messaging: email, push, in-app, SMS, WhatsApp, web
- Sherpa AI for predictive segmentation, send-time, and content optimization
- Behavioral analytics: funnels, cohorts, retention, user paths
- Web & app personalization with WYSIWYG editor
- Transactional messaging (Inform) with logging and channel fallback
- Real-time segmentation and affinity-based targeting
- A/B and multivariate testing with auto-traffic allocation
- Event and attribute tracking via SDKs and REST APIs
- Role-based access controls and audit features
- Regional data centers and data residency options
- Deep linking and attribution support
Integrations
Demo Video
