TELUS Digital Data Annotation Services

TELUS Digital offers managed data annotation services that turn raw data into labeled training datasets for AI and machine learning teams. The service combines a global community of annotators, linguists and subject-matter experts with its labeling platform, Ground Truth Studio.

What It Is

This is a done-for-you data labeling service rather than a self-serve tool. TELUS Digital says it manages each project end to end, from custom workflow setup and annotator selection to annotation execution and final delivery. Customers engage through the sales team.

Annotation Types and Workflow

The page lists four modalities: 3D sensor fusion (object classification, 3D object tracking, 2D-3D linking, bird's-eye-view and point cloud segmentation), image and video (object detection, segmentation, landmark recognition, movement prediction), audio (speech recognition, speaker identification, transcription, sentiment recognition, diarization, segmentation) and text (classification, named entity recognition, keyphrase extraction, intent classification, question answering, sentiment analysis, summarization).

Ground Truth Studio is described as providing multimodal annotation, automated labeling, project management and configurable workflows. In the AI-assisted model, machine prelabeling generates initial annotations and trained human reviewers validate, correct and escalate edge cases.

Quality, Security and Scale

TELUS Digital states that quality relies on continuous validation, expert-in-the-loop reviews and AI-powered quality checks, with contributors vetted through skill qualifications and project-based evaluations. It states it is SOC 2 compliant and TISAX certified, and that its labeling facilities are ISO 27001 certified. The company cites over 20 years of experience, more than two billion labels annually, 500+ languages and dialects, and a community of over one million annotators and linguists. The page also says it was named a Leader in the Everest Group DAL PEAK Matrix 2024 and the IDC MarketScape: Worldwide Data Labeling Software 2023.